Gray hair is something that many people try to counteract with all possible means. Grecian Formula was created in 1961 to help men retain their natural hair color and hide emerging gray hair tones. What Grecian do is to penetrate the hair shaft and work in a similar fashion as the body's own pigment, melanine. The older we get, the less melanine is produced and by adding Grecian the gray hairs can thus be counteracted.